top of page

PRIVACY POLICY

LAST REVISED 08.03.23

 

This Privacy Policy (the “Privacy Policy”) serves to inform you of our policies and procedures regarding the collection, use and disclosure of the information we receive when you access and use the website (the “Site”), services, software, mobile applications, content, and all other products and services (all of the foregoing collectively, the “Services”) owned, controlled or offered, directly or indirectly, by Nine Tails Ink, Ltd. (together with its subsidiaries and affiliates, “LOH”, “we,” “our” or “us”). We believe that the privacy of its users is paramount and strives to use Personal Information (as defined below) only in ways outlined in this Privacy Policy. The Privacy Policy is incorporated by reference into our Terms of Service, currently available at Terms & Conditions (the “Terms of Service”). By using the Services, you hereby warrant and represent that you have read, understand and agree to this Privacy Policy and the Terms of Service and that you are over 18 years of age. PLEASE DO NOT USE, INSTALL OR ACCESS THE SERVICES IF YOU DO NOT AGREE TO THIS PRIVACY POLICY.

 

1. WHAT WE MEAN BY PERSONAL INFORMATION

For purposes of this Privacy Policy, “Personal Information” means any information from or about a person that either identifies that person directly or that makes that person identifiable when it is combined with other information from or about that person from any source.

​

2. INFORMATION WE COLLECT

​

INFORMATION YOU PROVIDE TO US

When you use the Services or otherwise communicate with us, we collect information that you provide to us directly.  For example, we collect information in the following circumstances: you (i) use our mobile apps or visit the Site, (ii) access the Services through social networking sites or third party services, (iii) purchase a product or service on the Site or in our mobile apps, (iv) invite your friends to join the Services, “share” the Services on social networking sites or perform other similar actions, (v) request technical support, (vi) otherwise use our mobile apps or online Services where Personal Information is required for such use and/or participation, and (vii) when you contact us via the Site or when you otherwise communicate with us.  You can choose not to provide information that is requested of you by us; however, this may limit your ability to use or access the Services.

The information you provide to us directly may include, without limitation, the following information that may, alone or in combination with other data, constitute Personal Information:

  • Information you provide in connection with completing a transaction or purchase using the Services (including the purchase of digital assets known as non-fungible tokens), including your name, e-mail, third-party wallet application address, and any other information you decide to provide;

  • Information you provide using the contact details listed on various parts of the Site, including your name, company name, e-mail, phone number, third-party wallet application, inquiry, and any other information you decide to provide;

  • Information you provide in order to subscribe to our newsletters and updates, including your email address, the topic for which you wish to receive updates, or any other information you decide to provide us with. You may always unsubscribe from these emails by following the instructions included;

  • If you are one of our customers, suppliers or prospects, we may process limited Personal Information in the course of our business relation with you, for example when you place an order, request a demo or vice versa. Such Personal Information may include your name, company, title, e-mail address, telephone number, address, order details, and where applicable and relevant, credit registrations and credit limits;

  • Any other information you may want to share with us, such as Personal Information related to recruitment / job applications.

​

Moreover, if you contact us, a record of such correspondence may be kept. 

Additionally, if another user refers you to us by providing us with your e-mail address, we may send you a message.  However, we will use your e-mail address only to send such other user’s message unless you otherwise affirmatively provide your information to us.

​

AUTOMATICALLY COLLECTED INFORMATION

Most of the data we collect in and through the Site and the Services is technical in nature and is collected and processed automatically through so-called application programming interfaces, software development kits, and similar software-based technologies. Alone or in combination with other data, such automatically collected data may constitute Personal Information. The data we may collect by automated means may include, without limitation:

  • Device data: including, but not limited to, data on device advertising ID’s and similar hardware qualifiers, and precise location data.

  • Usage data: including, but not limited to, search terms entered, and pages viewed. 

  • Network and internet information: including, but not limited to, URLs, Internet Protocol addresses, bounce rates, use of spoofing, active (TCP/IP) ports, number of sessions initiated, click streams, location information and network/Wi-Fi access points.

​

INFORMATION YOU SHARE ON THIRD PARTY WEBSITES OR THROUGH SOCIAL MEDIA SERVICES

The Services may include links to third party websites and social media services where you will be able to post comments, stories, reviews or other information. Your use of these third party websites and social media services may result in the collection or sharing of information about you by these third party websites and social media services. We encourage you to review the privacy policies and settings on the third party websites and social media services with which you interact to make sure you understand the information that may be collected, used, and shared by those third party websites and social media services.

​

3. USE OF COLLECTED INFORMATION

We use the information you provide to us for the following purposes: (i) to further our legitimate interests in providing the Services, (ii) to administer your use of the Services, (iii) to personalize your experience, (iv) to provide to you Service announcements or inform you of new releases and features, (iv) to perform tasks on behalf of and according to instructions of a third party, such as payment processors, third party-service providers or our advertising partners, (v) to enforce our Terms of Service, (vi) to resolve any disputes between users of the Site or between such users and us, (vii) comply with a legal requirement or process, including, but not limited to, civil and criminal subpoenas, court orders or other compulsory disclosures; and (viii) to further our legitimate interest in protecting our rights, property, or safety and the rights, property and safety of the Services, our users or the public.

In addition to the purposes described above, we use the information collected automatically to (i) to further our legitimate interests in monitoring and analyzing the use of the Services and for the technical administration of the Site, (ii) improve the Site and the Services, (iii) generate and derive useful data and information concerning the interests, characteristics and website use behavior of our users, and (iv) verify that users of the Services meet the criteria required to process their requests. We and or our advertising partners may use demographic and geo-location, as well as information logged from your hardware or device, including data such as IP address, device model and ID, MAC address, operating system, application usage data, device time zone, region and language, and click ID, to ensure relevant advertising is presented within the Services. 

​

4. THIRD PARTIES WE SHARE PERSONAL INFORMATION WITH

We may disclose Personal Information you provide to us or that we collect automatically on the Site and in and through the Services with the following categories of third parties:

  • Service providers, such as payment processors, web hosting and data storage service providers, and helping us deliver and develop the Services. data storage service providers, marketing service providers, and communications service providers;

  • Our advertising partners in compliance with applicable law;

  • Public authorities, such as law enforcement, if we are legally required to do so or if we need to protect our rights or the rights of third parties; and

  • Our subsidiaries and affiliates; or a subsequent owner, co-owner or operator of the Site and/or the Services and their advisors in connection with a corporate merger, consolidation, restructuring, the sale of substantially all of our stock and/or assets, or in connection with bankruptcy proceedings, or other corporate reorganization, in accordance with this Privacy Policy.

 

5. LINKS TO OTHER WEBSITES

We frequently make content or services from other websites available to you from links located on the Site. We may present links in a format that enables us to keep track of whether these links have been followed. This Privacy Policy applies only to the Site and the Services. We do not exercise control over third party services or other websites that provide information, such as Discord, OpenSea or Twitter or over banners, other advertisements or links from within the Site or the Services. Your interactions with these third party services are governed by the privacy policy of the company providing it. These other sites and services may place their own cookies or other files on your computer’s browser, collect data or solicit Personal Information from you. Other websites and services follow different rules regarding the use or disclosure of the Personal Information that you submit, and the collection and use of such information and access of any third party websites are subject to such third party’s privacy policy. We encourage you to read the privacy policies and other terms of such third parties before using their services.

​

6. SECURITY

We understand the importance of privacy and security of Personal Information to our users and have made them a priority.  LOH uses a variety of industry-standard security technologies and procedures to help protect Personal Information about you from unauthorized access, use, or disclosure and trains LOH employees on privacy and security issues. However, we cannot guarantee that unauthorized third parties will never be able to overcome those measures or use your Personal Information for improper purposes, and we do not promise that Personal Information about you or private communications will be protected from unauthorized disclosure or use.

​

7. DO NOT TRACK SIGNALS AND SIMILAR MECHANISMS

We do not track our customers over time and across third party websites to provide targeted advertising and therefore does not respond to Do Not Track (DNT) signals. However, some third party sites do keep track of your browsing activities when they serve you content, which enables them to tailor what they present to you.

​

8. INTERNATIONAL TRANSFERS OF PERSONAL INFORMATION

LOH is based in Singapore.  As a result, Personal Information that we collect in and through the Services and on the Site may be transferred to our Singapore offices. In addition, we may work with third-party service providers in Singapore and in other countries to support our business activities. Thus, Personal Information may be transferred to, stored on servers in, and accessed from Singapore and countries other than the country in which the Personal Information was initially collected. In all such instances, we use, transfer, and disclose Personal Information solely for the purposes described in this Privacy Notice and in compliance with applicable laws.

​

9. CHANGES TO THE PRIVACY POLICY

Our security and Privacy Policy are periodically reviewed and enhanced as necessary. This Privacy Policy might change as we update and expand the Services. You can tell when this Privacy Policy was last updated by reviewing the Last Updated-legend on top of this page. We will endeavor to notify you of these changes by email or pop-up notification, but will not be liable for any failure to do so. We also encourage you to review this Privacy Policy periodically. If you do not understand any of the terms or conditions of any of our policies, you may inquire regarding the same via email at hello@lifeofhel.xyz. Your continued use of the Services after any change in this Privacy Policy will constitute your acceptance of such change.

​

10. CONTACTING US

If you have any concerns or questions about this Privacy Policy, please contact us at hello@lifeofhel.xyz.

bottom of page